Wednesday, 30 November 2011

10 Internet Search Links

10 internet links


http://janusis.wordpress.com/2007/02/20/sexualisation-and-girls/ This link talks about the issue of sexualisation and women. s

http://www.dailymail.co.uk/sciencetech/article-2025930/Huge-rise-intensely-sexualised-pictures-women--men.html Talks about the huge rise in sexualisation of women but not men 

http://www.media-awareness.ca/english/issues/stereotyping/women_and_girls/women_sex.cfm Sex and relationships in the media  s

http://www.genderads.com/ Gender ads website that looks into why and how are males and females sexualised.

http://news.bbc.co.uk/1/hi/health/6376421.stm Talks about how sexualisation in the media can harm young girls

http://www.christian.org.uk/news/too-sexual-beyonce-ad-banned-from-daytime-tv/ Talks about how a sexually provacotive TV advert has been banned


www.aber.ac.uk/media/Students/dde0301.doc Talks about how and why sex sells

http://www.frankwbaker.com/sex_in_media.htm Link on how sexual messages are portrayed in advertising

http://www.crisisconnectioninc.org/teens/media_influence_on_youth.htm A article on the media influence on youth in ways such as advertisments

http://findarticles.com/p/articles/mi_m1272/is_n2631_v126/ai_20077696/ Article on how messages reinforce sexual stereotypes

http://www.aber.ac.uk/media/Students/hzi9401.html Women on television


http://www.guardian.co.uk/commentisfree/2010/nov/19/advertisings-sexualised-agenda-rebellion Gaurdian article on sexualisation

Monday, 28 November 2011

A2 Critical Investigation & Production

  1. "How are men an women portrayed as visual and sexual objects in a high end television advert and what ideologies do they possess?"

  2. My linked production is going to be an advert for a perfume or make up company glamorising women and an advert for a mens clothing company glamorising men.

  3. For the production side of things I am working with Naomi.

  4. Critical investigation keywords:
    - Codes & Conventions
    - Adverts
    - Glamorisation
    - Glamorised
    - Sexual Objects
    - Visual objects

  5. Migrain 
  6. M - Media language 

    • Mise-en-scene: clothing - mini skirts, short dresses (sexy, revealing)
    • Sound: diegetic and non digetic
    • Editing: Loads of fades and cut sequences (convention of a typical advertisement)
    I - Institution

    • Scheduling: watershed
    G - Genre
    • Our genre is: aspirational/glamorised advertisement
    • Genre conventions: Ambiguous, short, catchy, sexy, appealing
    R- Representation
    • Stereotypes: reinforce the stereotypes that women are visual objects
    • Gender: male & female
    A- Audience
    • Target audience: adults and middle class background
    • Narrative pleasures: escapism and aspiration
    • Theories - user and gratifications theory
    I - Ideology & Values
    • Dominant ideology: both men and women are sexualised in adverts
    N- Narrative
    • Narrative roles: male and female protagonists 
    • Closure: image of the product
    Theories that are relevant and why  The New view - Stuart Hall Judith Butler- Gender is not the result of nature but is socially constructed 
    Nietzche s 10 internet links http://janusis.wordpress.com/2007/02/20/sexualisation-and-girls/ This link talks about the issue of sexualisation and women. s http://www.dailymail.co.uk/sciencetech/article-2025930/Huge-rise-intensely-sexualised-pictures-women--men.html Talks about the huge rise in sexualisation of women but not men s http://www.media-awareness.ca/english/issues/stereotyping/women_and_girls/women_sex.cfm Sex and relationships in the media  s http://www.genderads.com/ Gender ads website that looks into why and how are males and females sexualised. http://news.bbc.co.uk/1/hi/health/6376421.stm Talks about how sexualisation in the media can harm young girls http://www.christian.org.uk/news/too-sexual-beyonce-ad-banned-from-daytime-tv/ Talks about how a sexually provacotive TV advert has been banned www.aber.ac.uk/media/Students/dde0301.doc Talks about how and why sex sells http://www.frankwbaker.com/sex_in_media.htm Link on how sexual messages are portrayed in advertising  http://www.crisisconnectioninc.org/teens/media_influence_on_youth.htm A article on the media influence on youth in ways such as advertisments http://findarticles.com/p/articles/mi_m1272/is_n2631_v126/ai_20077696/ Article on how messages reinforce sexual stereotypes http://www.aber.ac.uk/media/Students/hzi9401.html Women on television
    This study fits into the contemporary media landscape due to the rise in how men and especially women are sexualised on television adverts as visual eye candy and sex objects in order to sell a product. 

Wednesday, 9 November 2011

Critical Investigations

Level 4 (37-48 marks)
A fluent and analytical investigation which explores the chosen topic from a clear, autonomous and critical perspective, making use of extensive and wide-ranging research which has clearly been employed in the investigation and detailed in the bibliography, making use of a wide range of academic, media and contextual sources. The investigation demonstrates sophisticated research and engagement with the primary text(s) and a range of secondary texts. It is well presented with a very detailed bibliography/source list (AO4).
The investigation demonstrates sophisticated knowledge and understanding of media concepts, contexts and critical debates relevant to the chosen area of investigation. The work contextualises the study and the linked production piece effectively within the contemporary media landscape (AO1).
At the top of this level candidates demonstrate very good understanding of the chosen area of investigation, very good, independent research skills and very good application of media concepts, contexts and critical debates. The link between the investigation and the production is cogent, clear and evident.



1) "Unlike Titicut Follies (Frederick Wiseman, 1967) and Police (Roger Graef, UK, 1982), which kept editing to a minimum, some historical fly-on-the wall programmes were highly mediated to entertain audiences, like Wife Swap and Supernanny. An American Family (Craig Gilbert, USA, 1972) followed the "experience of a nuclear family” over 12 episodes edited from “300 hours of footage” and Sylvania Waters (BBC 1, 1993) was "highly selective and skilfully edited" . Audiences would “trust that people have been treated fairly” in programmes however “both families [from these programmes] complained that they had been misrepresented and false perceptions constructed by the editors” showing how the reality genre isn’t always an accurate representation of reality." - Bianca


This critical investigation meets the criteria as it successfully and in detail highlighted the sophisticated research and knowledge as "The investigation demonstrates sophisticated research and engagement with the primary text(s) and a range of secondary texts."


2) "To conclude, one would find it difficult to argue either which way on such an issue; there are a plethora of conflicting studies and arguments, some that claim that video games act as a catalyst for violent behaviour, while others maintain that there is far from enough conclusive evidence to make such a steep claim. It cannot be ignored that the video game medium has exploded in popularity in recent years, and it has an enormous economic impact on almost all other forms of media (books and movies which are turned into games, and vice versa, as merely a few simple examples), but in its infancy it garners criticism and arguably baseless claims. If I may break the 4th wall for a moment to speak from personal experience, as a ‘hardcore’ gamer I find that video games act as a sedative of sorts, and help to calm my anger. Virtual acts such as murder and torture are cathartic rather than suggestive, and if I were pushed to decide on a stance on this issue it would be one in support of the view that violence in video games (and all media for that matter) are on the whole harmless, though obviously it does depend on the state-of-mind of the person behind the screen. A violent person who is pushed to commit immoral acts by the games he/she has played could have just have easily been influenced by a violent film or graphic novel, and to that end I find it to be unfair to judge the gaming medium with such scorn." - Kalbir


This critical investigation met the level 4 criteria as "The investigation demonstrates sophisticated knowledge and understanding of media concepts, contexts and critical debates relevant to the chosen area of investigation. The work contextualises the study and the linked production piece effectively within the contemporary media landscape."


Therefore, In my opinion I believe Kalbir's critical investigation was excellent as it managed to achieve such a high grade due to the fact he had planned his investigation and researched his text excessively and provided various examples which makes his investigation valid.


Furthermore,  Biancas critical investigation met the criteria as it was well organized, clear and detailed with comprehensive research of her text.


Tuesday, 25 October 2011

Rise & Rise of UGC Questions

Media
What is meant by the term ‘citizen journalist’?

As technology has improved over the years, there has been a rise in the number and scale of incidents where ‘citizen journalists’ are the reason that the news broke into the mainstream media this has become more and more common.
Citizen journalism is when private individuals do what professional reporters do and report information. This information can take many forms, from a podcast editorial to a report about a city council meeting on a blog. It can include text, pictures, audio and video.
The other main feature of citizen journalism is that it's usually found online. Due to the emergence of the Internet with blogs, podcasts, streaming video and other Web-related innovations such as social networking - is what has made citizen journalism possible.
The Internet has given average people the ability to transmit information globally. That was a power once reserved for only the very largest media corporations and news agencies such as, News Corp.
In this day and age, millions of people have constant access to filming capabilities through their mobiles, and footage can be uploaded and rapidly distributed on the internet. The power to make and break news has moved beyond the traditional news institutions. This is Citizen Journalism.

What was one of the first examples of news being generated by ‘ordinary people’?

We first felt the effects of the new technologies way back in 1991. Video cameras had become more common and more people could afford them, unfortunately for four Los Angeles police officers who having caught Rodney King, an African-American, after a high speed chase, the officers surrounded him, tasered him and beat him with clubs. The event was filmed by an onlooker from his apartment window. The home-video footage made prime-time news and became an international media sensation. This was one of the first real time examples of citizen journalism.
This was one of the first examples of the news being generated by ‘ordinary people,’ now know known as ‘citizen journalists’, ‘grassroots journalists’, or even ‘accidental journalists’.

List some of the formats for participation that are now offered by news organizations

News organizations in this day and age allow audiences to access and read the news on the move due to revolutionary software’s such as the iPhone and due to the introduction of 3G networks, which allow the audience and readers of the news to read the news on the go without having to buy a newspaper. The main advantages of the new formats that are offered by news organizations is that the news is free whereas newspapers are not.
Most news organisations include formats for participation: message boards, chat rooms, Q&A, polls, have your says, and blogs with comments enabled. Social media sites are also built around UGC as seen in the four biggest social networking sites: Twitter, YouTube and Facebook. People also turn to UGC sites to access news: Wikipedia news, Google news and YouTube score highly in terms of where people go to get their news.

Other formats provided by news organizations consist of news by social networking where news institutions such as Sky and BBC have set up accounts which allow readers and audiences to follow the news over Facebook and twitter which again are free.

What is one of the main differences between professionally shot footage and that taken first-hand (UGC)?

One of the main differences between professionally shot footage and that taken first-hand is that the quality of the footage taken first hand often tends to be very low quality where the image is grainy whereas professionally shot footage tends to be of a very high quality. However, as the technology over the years has developed, cameras on mobile phones in this day and age are as good as or better than normal cameras.
We now expect passers-by, witnesses, or even victims, to whip out their camera phones and record events, an instinct almost as powerful as that to save their own or others’ lives. Perhaps the news now seems old-fashioned and somehow staged if it lacks the raw, grainy low-quality footage provided by citizen journalists.

What is a gatekeeper?

Gatekeeping is a media term used to describe the filtering of stars and coverage through television and print. This derives from the gate in a camera through which the film has to pass before it is broadcast to the targeted audience. A message has to pass through many gates (filters) before it reaches its audience. This means that a selection of media topics is chosen to be presented to different audiences through different forms of media. A gatekeeper is a person who controls access to something.

What is one of the primary concerns held by journalists over the rise of UGC?

Journalists fear for their jobs as now everyone is producing content, this is because It is likely that in future there will be fewer and fewer permanent trained staff at news organisations, leaving a smaller core staff who will manage and process UGC from citizen journalists, sometimes known as ‘crowd sourcing.’ Some believe that the mediators and moderators might eventually disappear too, leaving a world where the media is, finally, unmediated. This does raise concerns however.

If there will be fewer jobs for trained journalists, will there also be less profit for the big institutions? This seems unlikely. Although how to ‘monetarise’ UGC – how to make money for both the generator and the host of the content – is still being debated, bigger institutions have been buying up social networking sites for the last few years. Rather than launch their own challenge, they simply buy the site. Flickr is now owned by Yahoo!, YouTube was bought by Google, Microsoft invested in Facebook, and News Corp., owned by Murdoch, bought MySpace.